Cosmetics are another industry where the packaging can vary hugely instyle.
From metallic and foil-embossed make-up products to dainty and contemporary eye cream tubes – the styles vary as much as the price does. It’s a £billion market for both large and small producers, and in recent years there has been an increased interest in more ethical and organic suppliers. As it is such a saturated market with trends shifting towards more environmentally friendly and green alternatives, it’s becoming more and more important for the packaging and labelling to be transparent and reflective of consumer values.
More upmarket and expensive suppliers may want to go for transparent labels to highlight the product within or add holographic foil to give it a luxury feel. Smaller, more organic suppliers may want to stay with earthier materials such as recyclable labels with an uncoated, more natural embossed finish. At Abbey Labels, we work with you to find the right look to appeal to your consumers and can help with print runs both large and small. Plus, since we’re BRC ‘AA’ approved (the highest accreditation available) and have been since 2008, you can rest assured everything will be hygienic and safe with no compromise on quality.
