In modern packaging, space is at a premium, yet brands are required to display more information than ever before. From nutritional details to multi-language instructions, businesses need a way to communicate clearly without compromising design. That’s where Peel and Reveal Labels come in.

Peel and reveal (also known as Peel and Read, or Multi-Page Labels) labels are an innovative, multi-layer labelling solution that allows brands to include more content without cluttering the surface. They can be peeled back to reveal additional pages, then resealed, providing extra room for legal, promotional, or instructional information — all within a single label.
At Abbey Labels, we help businesses across food, pharmaceutical, cosmetics, and manufacturing industries create peel and reveal label printing solutions that combine practicality, compliance, and brand impact.
What Are Peel and Reveal Labels?
Peel and reveal labels are multi-page leaflet-style labels consisting of two or more layers that can be peeled back to display more information beneath. Each layer can be printed with unique content, making them ideal for small or curved packaging where space is limited.
They were first popularised in the food label and pharmaceutical label sectors, where regulatory information must be displayed without diminishing visual appeal. Today, they’re also widely used in cosmetics, beverages, chemical products, and promotional packaging.
Common types of information included:
- Product usage instructions
- Safety and compliance details
- Multilingual translations
- Nutritional information
- Promotional codes or competitions
Key Benefits of Peel and Reveal Labels
- Display Extensive Information in Limited Space
Perhaps the biggest advantage of peel and reveal labels is their ability to hold large amounts of information on small products. Whether you’re packaging a 30ml skincare bottle, a supplement jar, or a small food container, these labels allow you to meet regulatory requirements without sacrificing design quality or readability.
For instance, instead of compressing text into unreadably small fonts, each page can be used for a separate purpose; ingredients on one, dosage on another, translations or legal disclaimers on a third. This keeps your product neat and user-friendly while maintaining a strong brand presentation.
- Maintain Brand Design and Shelf Appeal
Consumers make purchasing decisions in seconds, and packaging plays a crucial role in that process. Peel and reveal labels give your design team more freedom – the top layer can feature bold visuals and brand messaging, while the inner layers contain the required small print.
This ensures your product maintains a clean, professional look on the shelf while still providing all necessary information to meet compliance standards. In a competitive retail environment, that balance between creativity and clarity can make all the difference.
- Improve Promotions and Customer Engagement
Peel and reveal labels aren’t just practical — they’re also powerful marketing tools. Businesses can use the inner layers to host promotional codes, competitions, QR codes, or exclusive offers, adding an interactive element to the customer experience.
For example:
- Include a hidden discount code under the top layer.
- Use the inner panel for seasonal marketing campaigns.
- Encourage customer engagement by linking to a QR code or feedback form.
These interactive touches help strengthen brand loyalty and make your product memorable long after purchase.
- Improve Regulatory Compliance Across Industries
Certain sectors, such as food, cosmetics, and pharmaceuticals, have strict labelling requirements. Peel and reveal labels offer an elegant solution that allows all mandatory information to fit legally on the packaging, from allergen lists to dosage instructions, without cluttering or enlarging the product.
By using multi-layered formats, businesses can stay compliant with UK and EU labelling regulations while preserving space for branding and design.
- Versatile, Cost-Effective, and Customisable
Peel and reveal labels are compatible with a range of packaging materials and shapes including bottles and jars to cartons and tins. With modern digital and flexographic printing, you can achieve high-quality multi-layer labels even on smaller print runs.
They’re also cost-effective compared to alternative solutions like on-pack booklets, making them ideal for SMEs seeking flexibility and scalability in their labelling.
Industries That Benefit from Peel and Reveal Labels
- Food & Beverage: Display ingredients, nutritional values, and allergens while preserving brand impact.
- Pharmaceuticals & Healthcare: Fit regulatory text, dosage instructions, and safety warnings in limited space.
- Cosmetics & Personal Care: Maintain sleek packaging while including multi-language ingredients and usage directions.
- Promotional & Seasonal Products: Use additional layers for competitions, QR codes, or limited-edition designs.
- Chemical & Industrial: Include hazard symbols, storage instructions, and regulatory statements securely.
Partnering with Abbey Labels for Peel and Reveal Label Printing
At Abbey Labels, we provide bespoke peel and reveal label printing services tailored to your product and industry needs. Our expert team will work with you from design through to production, ensuring your labels deliver both functional and visual impact.
Whether you need multi-language compliance, a promotional campaign label, or compact packaging design, Abbey Labels combines state-of-the-art printing technology with decades of experience to create durable, high-quality multi-layer labels that meet your exact requirements.
Contact us today for more information – we are happy to send out a sample pack as well as provide you with a quote. Alternatively, you can speak directly to a member of our team on: 01284 750900